Gone are the days of heading out with only one miserable bar of battery and an intense yearning to conserve that final 10 per cent of talk time at all costs. Coming to the rescue of pushed-for-time and just-plain-scatty girls all over the world, Nicoll has combined his creative talents with the financial might of long-standing sponsor Vodafone to create a re-charging bag.
The revolutionary handbag gives customers the ability to power up their Blackberries, iPhones and androids on the go, solving all one's nomophobic (that stands for 'no-mobil-phone-phobia') woes. The bag must be initially charged from the mains power via induction charging, using a cable that magnetically attaches to the outside of the bag. Once the bag battery is full, it will charge handsets and mobile tablets for at least two days while on the run.
Nicoll told The Telegraph : "This is the second season that we've partnered with Vodafone and we wanted to create a collaborative product that fused technology and fashion, and that was relevant for both of us - so we came up with the idea of doing a charging bag that charges your mobile device on the go, which is especially relevant for my collection this season, because it's all about the notion of work and all its facets in modern times."
The tote bag has been developed in association with Tusting, the leather goods company, and a prototype will be ready in time for Nicoll's LFW presentation on February 19. Techno heads can look forward to powering up with a final product on sale by the end of spring. In the meantime, we're stuck with the terrifying prospect of going AWOL over fashion week - unless, that is, one finds oneself on the Vodafone-powered front row, which can charge a maximum of 100 devices at any one time. There's an incentive for social mobility if ever we saw one.
